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Reach Your Full Potential


David MacDonald, and the Hockey Family Advisory staff, work with hockey players and their families to help identify opportunities in which players can leverage their athletic skills to receive immediate and future benefits, as they go about improving their game and expanding their educational opportunities.

“Our clients include young players who play at the prep school, major midget, U-16 and U-18 programs, Junior “A”, Major Junior and college hockey (both NCAA and CIS), levels throughout all of North America.”

We work with a limited number of hockey players of each birth year and help them identify and put in place a strategic plan to enable them to achieve their athletic and academic goals. We undertake promotional activities to help our clients receive proper placements.

Each fall, many of our clients attend prep school and college programs on scholarships and bursaries, enabling them to pursue their athletic and academic dreams, while positioning themselves for tremendous future opportunities.

In addition to the many academic and hockey questions, we help players and their families identify and negotiate the important things that should be taken into account by every student-athlete who is interested in playing at the next levels.

Please contact us if you think you could put our experience and expertise to work for you.


Welcome To A New Season




It’s hard to believe that  September is here already…. and for many hockey players, the season us underway. Where did the summer go?

For many other players, there is still a lot of uncertainty and confusion.

We are hearing from players and their families on a daily basis, as well as teams looking to round out their rosters. It’s a crazy time of year.

I hope that  all your hard work has paid off from the summer months, and I hope that you have enough time in your schedule to enjoy some of the articles that I have assembled for you in this newsletter.

All the very best as you move forward, and if you ever think that we can help you achieve your long-term goals, please do not hesitate to contact me through email.


David MacDonald, SPAD
Hockey Family Advisor


PS: I have had a couple of prep schools contact me, who are still possibly looking for a few players.


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